Killer Content – Even on Ebay
Or, how to write eBay auction descriptions that get bids.
Before you go online, but after you have photographed your aution item, you need to spend some time writing your auction title. That's right, your auction title. Arguably the most important thing in your auction. If your title doesn't interest anyone no-one will read your ad.
You could have written the most compelling auction description ever written. But unless anyone reads it you'll get no sales. All professional ad writers agree that the title is 9x more important than the ad itself. Before you read a newspaper article, what's the first thing you read?
The headlines. Only when a headline interests you will you attempt to read the actual article.
So, whats most effective way of coming up with the best title.